Notice how Oasis tackle the thorny subject for their latest microsite, where you get to decide the outcome of the current TV campaign:
Look hard and you'll notice the 'proof of advertising':
Wednesday, 3 September 2008
Pesky laws...
So, the law now says you have to make it clear that consumers know an advertising activity is indeed an advertising activity. Goodbye to the days of teasers, spoofs and the kind of games played by Gatorade in the previous post.
Notice how Oasis tackle the thorny subject for their latest microsite, where you get to decide the outcome of the current TV campaign:
Look hard and you'll notice the 'proof of advertising':
Notice how Oasis tackle the thorny subject for their latest microsite, where you get to decide the outcome of the current TV campaign:
Look hard and you'll notice the 'proof of advertising':
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